John Parsneau
Thirty-five years of production systems: the first internet weather platform, the web presence behind 800+ franchise storefronts, and founder of dtrmn, the startup semiconductor IP company for verifiable compute.
FranchisePress™
Centralized platform for franchisors.
Built to manage multi-location franchise networks from one main hub. Updates are easily rolled out across locations for data consistency. Special attention is given to each location with just a click. Simple, secure, and uniform. FranchisePress is a product and trademark of DTRMN LLC.
Production systems
- La Crosse Technology. Weather Direct, 2008: the world’s first internet-powered personal weather system, and the subscription platform behind it. Five years before anyone in the building said Internet of Things.
- Annex Brands. Working together for nearly two decades. Helped scale PostalAnnex into the industry leader Annex Brands. The franchisor now carries 800+ stores across multiple countries. Marketing staff, not engineers, run it from central admins.
- University of Wisconsin System. The administration’s first webmaster. Acquired the wisconsin.edu domain and built the system an accessible, ADA-compliant web presence.
FranchisePress platform overview available on request. Semiconductor IP at dtrmn.io.